First Annual Unfair Commercial Practices Conference

  • 10 máj.

    Kezdete: 2013. május 10. 9:00 -Vége: 2013. május 10. 16:00

    PPKE Boldog II. János Pál Díszterem

Pázmány Péter Catholic University and the Hungarian Competition Law Research Centre is organising the First Annual Conference on the Unfair Commercial Practices Directive.


The Hungarian Competition Law Research Centre is supported by the following organisations:




The aim of this conference is to bring together law enforcers, judges, private practitioners, academics and students once a year to discuss misleading advertising and other unfair trade practices covered by the Directive prohibiting Unfair Commercial Practices (UCP).

The principle aim of the UCP Directive is to increase consumer confidence and give business a level playing field in the form of a uniform and transparent set of rules. It would be important that businesses could advertise and market to all 480 million consumers in the EU in the same way as to their domestic customers. However, the non-harmonized practice of agencies and courts, as well as lenient or serious law enforcement may lead to diverging legal requirements.

The cross-border nature of the coverage of marketing campaigns makes an international approach inevitable. Law enforcers in different EU Member States are tackling similar issues. Our series of UCP conferences will provide a forum for exchanging their experience and listen to comments from the business, thereby contributing to a more unified approach in interpreting the national provisions implementing the UCP Directive.

Featured topics of the first annual UCP Conference will include:

behavioral economics and the lawmisleading omissions in the banking and telecom sectorsanctions and remedies


Date: May 10, 2013, 9.00 – 16.00

Venue: Pázmány Péter Catholic University, Conference Hall,

Budapest, Szentkirályi u. 28., H-1088 Budapest, Hungary





The programme is financed from the following project:

TÁMOP-4.2.1B-11/2/KMR-2011-0002 „Promotion of scientific research at the Pázmány Péter Catholic University".